Unit Overview/Summary - FOCUS: 

In Unit 4, students gained experience building an argument using evidence. In this subsequent unit, they will explore other literary and rhetorical devices that help authors persuade an audience. Students will learn about various techniques like ethos, pathos, and logos, as well as some of the other methods used intentionally to influence an audience.  

In Part 1, students will use speeches, soliloquies, and songs as they learn about how message and purpose are carefully constructed into text to convey a clear message. 

In Part 2, students will analyze how current media uses these devices, studying curated advertisements (print and video), as well as social media. Students will create their own media campaign for a specific purpose, utilizing the concepts and skills learned in this unit.  

Unit Duration:

25 days (20 instructional days and 5 reteach/enrichment days); Five periods per week based on a traditional bell schedule 

Subject:
English Language Arts
Material Type:
Unit of Study
Level:
Middle School
Grade:
7
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