OER Textbook
- Subject:
- Business and Communication
- Marketing
- Material Type:
- Textbook
- Author:
- LUMEN LEARNING
- Date Added:
- 01/25/2022
OER Textbook
n Business Communication Skills for Managers, students learn how to communicate effectively in business, with an emphasis on the use of these skills managing teams and organizations. The course introduces important elements of successful communication, providing examples of effective communication and providing students opportunities to practice the same. The course covers the essentials of communication including professional writing, visual aids, presentations, speeches, phone and online communication, and both getting hired and finding new hires.
This course develops students’ writing at the college level, using materials organized around essential parts of the academic writing process. Key topics include rhetorical situations; the editing process; types and modes of academic writing; the research process; citation practices; informative and persuasive writing.
The Lumen Waymaker Writing Skills Lab contains eleven complete and customizable model units that integrate with the college LMS. Each unit includes text, videos, simulations, and other interactive activities to engage students with learning. Each unit in the platform also contains student self- checks and graded quizzes.
Lumen makes their product easy and accessible for both students and instructors. When getting started with each unit, students will receive a personalized study plan. Students are able to test prior knowledge and then engage with in the program with the concepts that each student needs to work on the most. The students have access with enriched OER course materials within the platform. This product also provides students with immediate feedback and opportunities to continue to practice. The product also contains Offline Content Access where students can read each of the chapters offline, like a textbook.
For instructors, this product contains many faculty resources such as PowerPoints and Question Banks. One helpful faculty resource in the platform is the ability to create emails that the students will receive when they are struggling to complete a unit. The emails appear to come from the instructor right when the student needs it most.
Link to Waymaker: https://lumenlearning.com/courses/writing-skills-lab/
Link to Offline Resources: https://courses.lumenlearning.com/wm-writingskillslab-2/
OER Text